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MarketingSales promotion
by Dan S. KennedyNot on Booklabria yet
A book by Dan S. Kennedy, first published in 1991. Open Library records 3 editions, all in English; the newest is from Adams Media, 2006.
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The ultimate sales letter
1990

No b.s. direct marketing : the ultimate, no holds barred, kick butt, take no prisoners direct marketing for non-direct marketing businesses
2006
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