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Theory of media literacy by W. James Potter · Booklabria

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W. James Potter
Theory of media literacy

Mass media, social aspectsMass media and culture

Theory of media literacy

Name: Theory of media literacy
Author: W. James Potter

by W. James PotterNot on Booklabria yet

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First published: 2004
Language: English
Editions: 4

Synopsis

"Theory of Media Literacy: A Cognitive Approach explains how we absorb the flood of information in our media-saturated society and examines how we often construct faulty meanings from those messages. By building on a foundation of principles about how humans think, Theory of Media Literacy examines decisions about filtering messages, standard schema to match meaning, and higher level skills to construct meaning."--Jacket.

Subjects: Mass media, social aspects
Mass media and culture

Content notes

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Related bookssharing subjects with this book

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Editions

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