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My Life in Advertising & Scientific Advertising by Claude C. Hopkins · Booklabria

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Claude C. Hopkins
My Life in Advertising & Scientific Advertising

BiographyPsychological aspects

My Life in Advertising & Scientific Advertising

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First published: 1966
Language: English
Editions: 9

Synopsis

This volume contains two landmark books by Claude C. Hopkins. Scientific Advertising—the classic primer still read by today's top copywriters—was originally written in 1923. Four years later, he finished his autobiography, My Life in Advertising.

Subjects: Biography
Psychological aspects
Advertising
Psychological aspects of Advertising
Advertising, biography
Advertising personnel

Content notes

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More by Claude C. Hopkins

All books

Scientific Advertising
1968

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Book data and covers from Open Library (openlibrary.org).

Editions

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See all 8 English editions

Editions and their details come from Open Library, as its contributors recorded them. Publisher names are shown as recorded. See this book on Open Library(opens Open Library)