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Data-driven marketing by Mark Jeffery · Booklabria

Case studiesMarketing

Data-driven marketing

by Mark JefferyNot on Booklabria yet

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A book by Mark Jeffery, first published in 2010. Open Library records 1 edition, in English; it is from Wiley, 2010, 298 pages.

Subjects: Case studies
Marketing
Mathematical models
Business planning
Marketing, management
Marketing research

Content notes

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Developing business strategies

David A. Aaker

Marketing Strategy and Competitive Positioning (6th Edition)

Graham Hooley, Nigel Piercy, Brigitte Nicoulaud

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Book data and covers from Open Library (openlibrary.org).

One edition on record

Editions and their details come from Open Library, as its contributors recorded them. Publisher names are shown as recorded. See this book on Open Library(opens Open Library)