ManagementMarketing

Basic marketing

by William D. Perreault, Joseph P., Ph.D. Cannon, E. Jerome McCarthyNot on Booklabria yet

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At a glance

A book by William D. Perreault, Joseph P., Ph.D. Cannon, E. Jerome McCarthy, first published in 1996. Open Library records 15 editions, all in English; the newest is from McGraw-Hill Irwin, 2009, 758 pages.

Subjects: Management
Marketing
Gestion
Business & economics
Advertising & Promotion
Marketingmanagement

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Editions

15

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At a glance

More by William D. Perreault, Joseph P., Ph.D. Cannon, E. Jerome McCarthy

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