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Strategic brand management by Richard Elliott, Larry Percy · Booklabria

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Richard Elliott, Larry Percy
Strategic brand management

Strategic planningBrand name products

Strategic brand management

by Richard Elliott, Larry PercyNot on Booklabria yet

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First published: 2007
Language: English
Editions: 4

At a glance

A book by Richard Elliott, Larry Percy, first published in 2007. Open Library records 4 editions, all in English; the newest is from Oxford University Press, 2018, 368 pages.

Subjects: Strategic planning
Brand name products
Product management
Markenpolitik
Marketingstrategie

Content notes

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No description is on record yet. Read about it on Open Library(opens Open Library)

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